| Identification and Authentication | |||
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Before a customer can shop on a transactional website, it is often necessary
to log in or register.
This involves giving information that uniquely identifies
the customer such as name, email address etc.
The website server will then be able to keep a record of the customer's
shopping history. |
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| It is important that the server dealing with the customer's
shopping basket does not get mixed up with those of other shoppers.
Often, a cookie is placed on
the customer's computer. |
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| A cookie is a small file
containing information that identifies the customer. It will allow the
transactional website's server to identify the customer, and view any preferences
the customer has made (Eg the language used).
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