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Applied ICT - Edexcel - The Digital Economy
2.1
Information Needs of Organisations
Data Capture
Data Processing
Presentation of Information
Exchange of Information
Conducting Transactions
Marketing Goods and Services
Distribution of Goods
Managing Customer Relations
'Just In Time' Purchasing
2.2
From 'brick' to 'click'
Transactional websites
2.3
Transactional Website Study
The website
Assessment evidence
(a)
Capture of customer information
Techniques used to entice customers
2.4
Back-office processes
Virtual shopping basket
Identification and authentication
Real-time tracking of customers' actions
Payment processing
Stock control
Despatch and delivery
Flowcharts and Data Flow diagrams
Assessment evidence
(b)
2.5
E-customers
Purchase histories and Sales information
Loyalty schemes
Surveys
Competitions
Cookies
Spyware
Use of e-Customer profiles
2.6
E-consumer awareness
What information is held?
Identity Theft and Fraud
Data Protection Act
Distance selling
2.7
Security
Risk assessment
Physical security
User names and Passwords
Software security and Encryption
Secure Electronic Transactions
2.8
The database
Data types
Validation
Relationships
Importing data
Sorts
Searches
Reports
